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Hunter is the system that runs on top of your official number

A verified number, no phone that has to stay on, and your whole team serving customers on the same number, with a queue, transfers and history. Campaigns with Meta-approved templates, CRM and AI agents in one place.

  • 01Team inbox on your official number, with queue and transfers
  • 02Campaigns and payment reminders with Meta-approved templates
  • 03CRM, AI agents and meetings in one place
See plans and sign up How Hunter works

Published pricing, no fine print

Monthly with no commitment, cancel anytime — or pay for 10 months, use 12 on the annual plan, with half-price onboarding. Onboarding is a single upfront payment, charged together with the first monthly fee.

How billing works: Your first payment covers onboarding plus the plan price. From the second month on, you only pay the monthly fee.

Hunter Start

To get started

The entry point: your number on the official API to reply to customers one by one, manually.

R$ 297 /month

+ R$ 497 onboarding (one-time payment)

1st payment: R$ 794

  • 1 official number · 2 users (+R$ 97 per extra user)
  • Customer service inbox: media, internal notes and history
  • Tags and departments to organize conversations
  • Manual service: your team replies conversation by conversation
  • You create your own templates and send them one by one, inside the conversation
  • Meta cost dashboard
  • Business profile, conversation shortcuts and a QR code to capture contacts
  • Meta alerts: we let you know if your number's quality drops or a template's cost goes up
  • Onboarding: number connection and 1 hour of training
  • Email support during business hours
  • Additional number for R$ 147/month, when you need more than one channel
  • No bulk or automated sending: no lists, no campaigns
  • Does not include: forms, API or customer service agent
Get Start
Most popular

Hunter Pro

For bulk messaging

Where lists and campaigns come in: stop sending one by one and reach your entire base.

R$ 597 /month

+ R$ 997 onboarding (one-time payment)

1st payment: R$ 1.594

  • Everything in Start — inbox, tags, departments, costs and alerts — plus:
  • 1 official number · 5 users (+R$ 97 per extra user)
  • List management: import contacts, segment them and maintain your base
  • Bulk campaigns: up to 10,000 recipients/month, with scheduling
  • Service queue, transfers between agents and live presence
  • In-conversation forms: customers fill them out without leaving WhatsApp
  • Advanced templates: carousel, coupon and countdown offer
  • Managed templates: we create them, review the category and track approval
  • Developer API + assistive AI (analysis, summary and sentiment)
  • Onboarding: guided business verification, 10 templates, 2 hours of training
  • Priority support on WhatsApp + monthly number quality review
  • Additional number for R$ 147/month, when you need more than one channel
Get Pro

Hunter Scale

To automate customer service

A customer service agent answering common questions, on up to 3 numbers, with a dedicated account manager.

R$ 1.197 /month

+ R$ 997 onboarding (one-time payment)

1st payment: R$ 2.194

  • Everything in Pro — including tags, departments, lists and campaigns — plus:
  • Customer service agent: when a customer writes in, it answers common questions from your knowledge base
  • You set the limits: operating hours, reply cap and topics that always go to your team
  • The agent never confirms payments, cancellations or exceptions — and calls your team as soon as the customer asks
  • Agent training on your knowledge base, done by us
  • In-conversation payments: Pix, boleto and payment link (using your own payment provider)
  • Up to 3 numbers · 15 users (+R$ 97 per extra user)
  • Dedicated account manager and priority SLA
  • Bulk campaigns: up to 50,000 recipients/month
  • Unlimited templates, created and approved by us
  • Integration with your ERP or CRM, supported by our team
Get Scale

API Mode — for teams that already have their own CRM

A pure official gateway: sending API, signed webhooks, a queue with guaranteed delivery and Meta compliance managed by Rollin. Your system, our approved infrastructure.

Onboarding covers your business verification with Meta, connecting the first number, the API key, the signed webhook, approval of up to 5 templates and up to 4 hours of technical support for the integration. Additional hours at R$ 290. Extra numbers on the same account carry no new fee.

R$ 297/month per number
+ R$ 1.497 onboarding (one-time payment)
1st payment: R$ 1.794
Get API Mode

Need more than one number?

A second official number on the same account: both inboxes in one place, with the same team. Available on any plan: you don't need to move up a tier just to get another channel.

Includes registering the number with Meta, approving its templates and monitoring its quality separately.

R$ 147/month per number
+ R$ 247 activation fee (one time)

Annual plan — pay for 10 months, use 12

On the annual plan you pay for 10 months and use 12, with half-price onboarding. If you cancel before the end, we refund the unused months, recalculated at the monthly price.

Plan Year paid upfront Equivalent to You save
Hunter Start R$ 3.219 R$ 268/month R$ 842
Hunter Pro R$ 6.469 R$ 539/month R$ 1.692
Hunter Scale R$ 12.469 R$ 1.039/month R$ 2.892

What changes in onboarding

A one-time amount, paid upfront together with the first monthly fee.

Deliverable Start · R$ 497 Pro and Scale · R$ 997
Sending messages Manual, one conversation at a time Manual and bulk, with scheduling
Contact lists Not included Import, segmentation and base management
Bulk campaigns Not included 10,000/month (Pro) · 50,000/month (Scale)
In-conversation forms Not included Included from Pro up
Carousel, coupon and limited-time offer Not included Included from Pro up
Customer service agent Not included Scale only, trained on your knowledge base
In-conversation payments (Pix and boleto) Not included Scale only
Tags and departments Included Included and set up with you
Templates You create and send them one by one Managed by us: 10 created (unlimited on Scale)
Business and Business Manager verification with Meta Written guidance Handled by our team
Team training 1 hour 2 hours, with your real operation
API for your system Not included Included
Support Email, business hours Priority WhatsApp · dedicated manager on Scale
WhatsApp numbers 1 (additional R$ 147/month) 1 on Pro · up to 3 on Scale (additional R$ 147/month)
Users 2 (+R$ 97 per extra user) 5 on Pro · 15 on Scale (+R$ 97 per extra user)

No surprises on usage: the cost per message is paid directly to Meta, on your account, at Meta's real cost — Rollin does not resell messages or add a margin. Campaign limits refer to platform operation; above them, upgrade your plan or add a package.

Official API or unofficial

There are two ways to bring customer service, AI and broadcasts to your WhatsApp: Meta's official API, with no risk of being banned — and the unofficial route, which takes your number down mid-operation. The difference shows up when volume grows.

THE RISK

A banned number is a lost channel

Unapproved tools operate against WhatsApp's terms. A ban means losing your number, history and contacts — with no warning and no appeal.

THE EXPECTATION

Your customers expect the badge

Big brands serve customers on the official API, with a verified badge, buttons and a catalog. Showing up on an unofficial tool looks improvised — and improvisation doesn't close sales.

THE COMPLEXITY

Running Meta's API takes work

An approved app, verification, templates, webhooks, queues and ongoing compliance. That is exactly what Rollin handles: you use it, we run it.

THE COST

Transparent usage, billed directly by Meta

Messages are billed by Meta, to your own account — no reselling, no markup, no "credit wallet". You pay for the platform; usage is yours, at real cost.

Customer service, campaigns, API and AI in one place

An official WhatsApp conversation hub with teams, departments and transfers — and the queue that makes sure nothing gets lost.

Team inbox

Conversations by agent and department, live presence, internal notes, transfers with context and full history.

Campaigns and broadcasts

Bulk sending with approved templates, through a queue with guaranteed delivery — without hurting your number's quality rating.

In-conversation forms

Scheduling, quotes and sign-ups filled out inside WhatsApp, with no external link — responses arrive organized by field.

Managed templates

Creating, submitting and tracking templates with Meta — the right category, faster approval, lower cost. Carousel, coupon and limited-time offer included.

An API for your developers

REST endpoint and signed webhooks to plug into your system. Documentation in Portuguese and support from the people who built it.

Built-in AI

Conversation summaries and analysis, sentiment and intent — your team serves more customers while typing less. On Scale, an agent answers common questions from your knowledge base.

Costs and reports

Volume by category, month by month: an auditable basis to check Meta's invoice and see the real cost per customer.

Plug and play: from payment to a live number

You sign up on the site and connect the number yourself, in minutes — and the Rollin team handles the Meta paperwork for you.

STEP 01

Choose your plan

Sign up online, paying by PIX, credit card or boleto. No mandatory meeting, no waiting for a proposal.

STEP 02

Get your access by email

As soon as payment is confirmed, you receive a link to create your password and log in to the platform — within minutes.

STEP 03

Connect your number

One button opens Meta's official flow: you sign in with your company's Facebook account, choose the business portfolio and the number, and authorize.

STEP 04

We take care of the rest

Business verification with Meta, template approval and monitoring of the queue, webhooks and number quality.

The channel big brands use, without the big-brand overhead

The messaging giants take good care of big spenders. Rollin delivers the same official API — with assisted onboarding, published pricing and people who actually reply.

Published pricing, no fine print

Starting at R$ 297/month (BRL), right here on the page — no "credit wallet", no per-channel fee and no quote hidden behind a sales call.

No margin on top of Meta

Competitors build a markup into every conversation. Here, usage is billed by Meta, directly to your account, at Meta's real cost.

Truly assisted onboarding

Verification, number, templates and training handled by real people — not a tutorial and a "good luck".

Ongoing compliance

Meta changes its parameters all year long. As an approved provider, we adjust the integration before it becomes your problem.

You own the channel

The WhatsApp Business Account (WABA) and the number are yours, in your Business Manager. Rollin is the operator — never the owner.

The people who sell it run it

Agency, hosting and engineering in the same group. The person helping you is the one who deploys, maintains and answers when you call.

Before you ask

How much does message usage cost, on top of the monthly fee?

You pay for usage directly to Meta, on your own account's card, with no intermediation from us. Meta charges per message, with different prices by category: utility (confirmations, order updates) is the cheapest; marketing is the most expensive; and replies within the 24-hour customer service window are free until October 1, 2026 — from that date on, Meta will also charge for them, at a rate equivalent to utility. As a reference, a campaign of a thousand marketing messages usually costs a few hundred reais on Meta's invoice. During onboarding we guide you to the right category for each template — that is what cuts the cost per message the most.

Do I need a CNPJ and my own website?

Yes. Meta requires a formally registered company, a business portfolio and your own domain showing the CNPJ details in order to verify the business and unlock volume above 250 conversations per day. Social media links and free websites are not accepted. If you don't have a website or domain yet, we put together the Digital Presence Kit separately.

Can I use my current WhatsApp number?

Yes, with one condition: the number has to be removed from the WhatsApp or WhatsApp Business app before migrating to the official API. Back up your conversations, because the app's history does not carry over. You can also start with a new number and keep the old one running during the transition.

How long does it take to go live?

If your company is already verified with Meta and has its own domain, connecting the number takes minutes. If verification hasn't been done yet, the timeline depends on Meta's review — usually a few days — and we handle the documentation with you.

What if I already have a CRM and only want the gateway?

That is API Mode: you keep your system and Rollin is the official infrastructure behind it — sending API, signed webhooks and a queue with guaranteed delivery, with Meta compliance managed by us. R$ 297 per month per number, plus R$ 1.497 for onboarding — which includes Meta verification, the API key, the signed webhook and up to 4 hours of technical support for your team during integration.

My number was banned before. Is that a problem?

A ban on the app or on an unofficial tool does not prevent you from joining the official API — they are different infrastructures. What Meta evaluates is your company (CNPJ, verification, industry) and the quality of what you send from here on. In practice, moving to the official API is exactly what takes you out of the risk of losing your number again: here there is documented opt-in, approved templates and a monitored quality rating.

Is there a minimum commitment?

Not on the monthly plan: you can cancel whenever you want, with no penalty. There is also an annual plan, where you pay for 10 months and use 12, with half-price onboarding — and even then you can cancel early and get the unused months back, recalculated at the monthly price. The annual plan is a choice for a better price, not a lock-in.

Your number on the official API

Choose a plan and get started now, or talk to Rollin to figure out which one fits your operation. If you'd like to see how everything works under the hood first, the Hunter guide walks you step by step from first login to first campaign.

See plans Book a demo Chat on WhatsApp
Lana, IA da Rollin
Lana · IA da Rollin
Oi! Eu sou a Lana, a inteligência artificial da Rollin. Posso analisar o seu site ou tirar uma dúvida — quer conversar?